Ubisoft - Revision history

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	One of the most significant consumer protection issues surrounding Ubisoft in recent years relates to the 2014 game ''The Crew''. In late 2023, Ubisoft announced the shutdown of the online services for ''The Crew'', making the game unplayable entirely, even the single-player content.<ref>{{Cite web \|last=Lyles \|first=Taylor \|date=14 Dec 2023 \|title=The Crew Delisted From All Digital Storefronts, Servers Shut Down Early 2024 \|url=https://www.ign.com/articles/the-crew-delisted-from-all-digital-storefronts-servers-shut-down-early-2024 \|url-status=live \|archive-url=https://web.archive.org/web/20260222231050/https://www.ign.com/articles/the-crew-delisted-from-all-digital-storefronts-servers-shut-down-early-2024 \|archive-date=22 Feb 2026\|access-date=31 Mar 2025 \|website=IGN}}</ref> The decision to decommission the game's servers was controversial, as Ubisoft retroactively altered the terms of sale. Players who had purchased the game, which was initially marketed with certain single-player functionality, found that they could no longer access said single-player features after the servers were shut down.		One of the most significant consumer protection issues surrounding Ubisoft in recent years relates to the 2014 game ''The Crew''. In late 2023, Ubisoft announced the shutdown of the online services for ''The Crew'', making the game unplayable entirely, even the single-player content.<ref>{{Cite web \|last=Lyles \|first=Taylor \|date=14 Dec 2023 \|title=The Crew Delisted From All Digital Storefronts, Servers Shut Down Early 2024 \|url=https://www.ign.com/articles/the-crew-delisted-from-all-digital-storefronts-servers-shut-down-early-2024 \|url-status=live \|archive-url=https://web.archive.org/web/20260222231050/https://www.ign.com/articles/the-crew-delisted-from-all-digital-storefronts-servers-shut-down-early-2024 \|archive-date=22 Feb 2026\|access-date=31 Mar 2025 \|website=IGN}}</ref> The decision to decommission the game's servers was controversial, as Ubisoft retroactively altered the terms of sale. Players who had purchased the game, which was initially marketed with certain single-player functionality, found that they could no longer access said single-player features after the servers were shut down.

	The decommissioning of ''The Crew'' also sparked a wider debate on the viability of "[[Games as a service\|games-as-a-service]]” models, which Ubisoft has heavily invested in.<ref>[https://www.stopkillinggames.com/ Stop Killing Games]</ref> These models often require ongoing internet connectivity to function and rely on servers run by the company. At any time, the company can decide to shut down the servers and the games will no longer be playable, as seen with ''The Crew''.		The decommissioning of ''The Crew'' also sparked a wider debate on the viability of "[[Games as a service\|games-as-a-service]]” models, which Ubisoft has heavily invested in.<ref>[https://www.stopkillinggames.com/ Stop Killing Games] ([http://web.archive.org/web/20260126200606/https://www.stopkillinggames.com/ Archived])</ref> These models often require ongoing internet connectivity to function and rely on servers run by the company. At any time, the company can decide to shut down the servers and the games will no longer be playable, as seen with ''The Crew''.

	Weeks after the shutdown of The Crew, Ubisoft also revoked the licenses for players off the Ubisoft Connect PC app, so the game was no longer downloadable.		Weeks after the shutdown of The Crew, Ubisoft also revoked the licenses for players off the Ubisoft Connect PC app, so the game was no longer downloadable.
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	===California class action lawsuit===		===California class action lawsuit===
	Polygon reported on November 11, 2024<ref>{{Cite web \|last=Carpenter \|first=Nicole \|date=11 Nov 2024 \|title=Ubisoft sued for shutting down The Crew \|url=https://www.polygon.com/gaming/476979/ubisoft-the-crew-shut-down-lawsuit-class-action \|url-status=live \|archive-url=https://web.archive.org/web/20241111185514/https://www.polygon.com/gaming/476979/ubisoft-the-crew-shut-down-lawsuit-class-action/ \|archive-date=11 Nov 2024 \|access-date=12 Apr 2025 \|website=Polygon}}</ref> about two owners of the crew filing a class action lawsuit against Ubisoft on November 04, 2024 alleging violations of unfair competition, false advertising, fraudulent misrepresentation and breach of implied warranty, according to California Law.<ref>{{Cite web \|date=11 Apr 2024 \|title=Crew Lawsuit Via Polygon \|url=https://it.scribd.com/document/790913960/Crew-Lawsuit-via-Polygon \|url-status=live \|access-date=12 Apr 2025 \|website=Scribd}}</ref><blockquote>"Imagine you buy a pinball machine, and years later, you enter your den to go play it, only to discover that all the paddles are missing, the pinball and bumpers are gone, and the monitor that proudly displayed your unassailable high score is removed."</blockquote>Ubisoft responded to this lawsuit with a motion to dismiss on February 05, 2025, also reported by Polygon,<ref>{{Cite web \|last=Carpenter \|first=Nicole \|date=9 Apr 2025 \|title=Ubisoft holds firm in The Crew lawsuit: You don’t own your video games \|url=https://www.polygon.com/gaming/555469/ubisoft-holds-firm-in-the-crew-lawsuit-you-dont-own-your-video-games \|url-status=live \|archive-url=http://web.archive.org/web/20260216043820/https://www.polygon.com/gaming/555469/ubisoft-holds-firm-in-the-crew-lawsuit-you-dont-own-your-video-games/ \|archive-date=16 Feb 2026\|access-date=12 Apr 2025 \|website=Polygon}}</ref> arguing that plaintiffs don’t have a case reiterating that fact that you don't own the video game you bought:<blockquote>"The [essence] of the plaintiffs’ complaint is that Ubisoft allegedly misled purchasers of its video game The Crew into believing they were purchasing unfettered ownership rights in the game, rather than a limited license to access the game. But the reality is that consumers received the benefit of their bargain and were explicitly notified, at the time of purchase, that they were purchasing a license."<ref>{{Cite web \|date=25 Feb 2025 \|title=The Crew lawsuit, Ubisoft response -- via Polygon \|url=https://it.scribd.com/document/848030901/The-Crew-lawsuit-Ubisoft-response-via-Polygon \|url-status=live \|archive-url=https://web.archive.org/web/20241112000401/https://www.scribd.com/document/790913960/Crew-Lawsuit-via-Polygon \|archive-date=12 Nov 2024 \|access-date=12 Apr 2025 \|website=Scribd}}</ref></blockquote>On March 18, 2025 plaintiffs amended the complaint with pictures of the physical copy arguing that the in-box Activation Code for The Crew had an expiration date of 2099. Additionally, the game’s in-game currency could be considered a form of gift certificate. In California, a gift certificate is not allowed to expire.<!-- could not find copy of court document, only the polygon report -->		Polygon reported on November 11, 2024<ref>{{Cite web \|last=Carpenter \|first=Nicole \|date=11 Nov 2024 \|title=Ubisoft sued for shutting down The Crew \|url=https://www.polygon.com/gaming/476979/ubisoft-the-crew-shut-down-lawsuit-class-action \|url-status=live \|archive-url=https://web.archive.org/web/20241111185514/https://www.polygon.com/gaming/476979/ubisoft-the-crew-shut-down-lawsuit-class-action/ \|archive-date=11 Nov 2024 \|access-date=12 Apr 2025 \|website=Polygon}}</ref> about two owners of the crew filing a class action lawsuit against Ubisoft on November 04, 2024 alleging violations of unfair competition, false advertising, fraudulent misrepresentation and breach of implied warranty, according to California Law.<ref>{{Cite web \|date=11 Apr 2024 \|title=Crew Lawsuit Via Polygon \|url=https://it.scribd.com/document/790913960/Crew-Lawsuit-via-Polygon \|url-status=live \|access-date=12 Apr 2025 \|website=Scribd \|archive-url=http://web.archive.org/web/20250708204412/https://it.scribd.com/document/790913960/Crew-Lawsuit-via-Polygon \|archive-date=8 Jul 2025}}</ref><blockquote>"Imagine you buy a pinball machine, and years later, you enter your den to go play it, only to discover that all the paddles are missing, the pinball and bumpers are gone, and the monitor that proudly displayed your unassailable high score is removed."</blockquote>Ubisoft responded to this lawsuit with a motion to dismiss on February 05, 2025, also reported by Polygon,<ref>{{Cite web \|last=Carpenter \|first=Nicole \|date=9 Apr 2025 \|title=Ubisoft holds firm in The Crew lawsuit: You don’t own your video games \|url=https://www.polygon.com/gaming/555469/ubisoft-holds-firm-in-the-crew-lawsuit-you-dont-own-your-video-games \|url-status=live \|archive-url=http://web.archive.org/web/20260216043820/https://www.polygon.com/gaming/555469/ubisoft-holds-firm-in-the-crew-lawsuit-you-dont-own-your-video-games/ \|archive-date=16 Feb 2026\|access-date=12 Apr 2025 \|website=Polygon}}</ref> arguing that plaintiffs don’t have a case reiterating that fact that you don't own the video game you bought:<blockquote>"The [essence] of the plaintiffs’ complaint is that Ubisoft allegedly misled purchasers of its video game The Crew into believing they were purchasing unfettered ownership rights in the game, rather than a limited license to access the game. But the reality is that consumers received the benefit of their bargain and were explicitly notified, at the time of purchase, that they were purchasing a license."<ref>{{Cite web \|date=25 Feb 2025 \|title=The Crew lawsuit, Ubisoft response -- via Polygon \|url=https://it.scribd.com/document/848030901/The-Crew-lawsuit-Ubisoft-response-via-Polygon \|url-status=live \|archive-url=https://web.archive.org/web/20241112000401/https://www.scribd.com/document/790913960/Crew-Lawsuit-via-Polygon \|archive-date=12 Nov 2024 \|access-date=12 Apr 2025 \|website=Scribd}}</ref></blockquote>On March 18, 2025 plaintiffs amended the complaint with pictures of the physical copy arguing that the in-box Activation Code for The Crew had an expiration date of 2099. Additionally, the game’s in-game currency could be considered a form of gift certificate. In California, a gift certificate is not allowed to expire.<!-- could not find copy of court document, only the polygon report -->

	===GDPR Complaint===		===GDPR Complaint===
	On April 24 2025, noyb (a European non-profit organization for digital rights) filed a [[GDPR]] complaint to the Austrian data protection authority (DSB) against Ubisoft for forcing its customers to connect to the internet every time a single player game is launched, thereby collecting data on gaming behaviour. This collection of data is alleged to be an infringement of Article 6(1) of the GDPR.		On April 24 2025, noyb (a European non-profit organization for digital rights) filed a [[GDPR]] complaint to the Austrian data protection authority (DSB) against Ubisoft for forcing its customers to connect to the internet every time a single player game is launched, thereby collecting data on gaming behaviour. This collection of data is alleged to be an infringement of Article 6(1) of the GDPR.

	Noyb's official statement:<ref name="gdpr-complaint">Like to play alone? Ubisoft is still watching you! (2025, April 28). noyb.eu. https://noyb.eu/en/play-alone-ubisoft-still-watching-you</ref>		Noyb's official statement:<ref name="gdpr-complaint">Like to play alone? Ubisoft is still watching you! (2025, April 28). noyb.eu. https://noyb.eu/en/play-alone-ubisoft-still-watching-you ([http://web.archive.org/web/20260221065822/https://noyb.eu/en/play-alone-ubisoft-still-watching-you Archived])</ref>
	<blockquote>Complaint filed in Austria. noyb has therefore filed a GDPR complaint with the Austrian data protection authority (DSB). We request the DSB to declare that Ubisoft infringed Article 6(1) GDPR with its processing of personal data without a valid legal basis. In addition, we request that Ubisoft deletes all personal information by the complainant that has been processed without a valid legal basis – and that the company ceases further unlawful processing. Last but not least, we suggest that the data protection authority impose an administrative fine. Based on Ubisoft’s turnover of more than € 2 billion, the data protection authority could issue a fine of up to € 92 million.(“Like to Play Alone? Ubisoft Is Still Watching You!,” 2025)</blockquote>		<blockquote>Complaint filed in Austria. noyb has therefore filed a GDPR complaint with the Austrian data protection authority (DSB). We request the DSB to declare that Ubisoft infringed Article 6(1) GDPR with its processing of personal data without a valid legal basis. In addition, we request that Ubisoft deletes all personal information by the complainant that has been processed without a valid legal basis – and that the company ceases further unlawful processing. Last but not least, we suggest that the data protection authority impose an administrative fine. Based on Ubisoft’s turnover of more than € 2 billion, the data protection authority could issue a fine of up to € 92 million.(“Like to Play Alone? Ubisoft Is Still Watching You!,” 2025)</blockquote>

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	===Demand to destroy games in your possession===		===Demand to destroy games in your possession===
	Tech4Gamers recently reported on July 5, 2025<ref>{{Cite news \|last=Rehman \|first=Obaid Ur \|date=2025-07-05 \|title="Ubisoft Wants Gamers To Destroy All Copies of A Game Once It Goes Offline" \|url=https://tech4gamers.com/ubisoft-eula-destroy-all-copies-game-goes-offline/ \|url-status=live \|archive-url=https://~~archive~~.ph/~~9Impr~~ \|archive-date=~~7 Jul 2025~~ \|work=Tech4Gamers}}</ref> the Ubisoft EULA has been updated, which states that upon "termination of Your UBISOFT Account" or "UBISOFT’s decision to discontinue offering and/or supporting the Product" the owner of a game must not only uninstall the product, but you must also "destroy all copies of the Product in Your possession". As gameGPU states; "even physical media"<ref>{{Cite news \|last=Games \|first=Maximum \|date=2025-07-05 \|title=Ubisoft requires all copies of the game to be destroyed upon EULA termination \|url=https://en.gamegpu.com/game/Ubisoft-requires-all-copies-of-games-to-be-deleted-upon-EULA-termination \|url-status=live \|archive-url=http://web.archive.org/web/20250720033340/https://en.gamegpu.com/game/Ubisoft-requires-all-copies-of-games-to-be-deleted-upon-EULA-termination \|archive-date=20 Jul 2025\|work=GameGPU}}</ref>.		Tech4Gamers recently reported on July 5, 2025<ref>{{Cite news \|last=Rehman \|first=Obaid Ur \|date=2025-07-05 \|title="Ubisoft Wants Gamers To Destroy All Copies of A Game Once It Goes Offline" \|url=https://tech4gamers.com/ubisoft-eula-destroy-all-copies-game-goes-offline/ \|url-status=live \|archive-url=http://web.archive.org/web/20260222231302/https://tech4gamers.com/ubisoft-eula-destroy-all-copies-game-goes-offline/ \|archive-date=22 Feb 2026\|work=Tech4Gamers}}</ref> the Ubisoft EULA has been updated, which states that upon "termination of Your UBISOFT Account" or "UBISOFT’s decision to discontinue offering and/or supporting the Product" the owner of a game must not only uninstall the product, but you must also "destroy all copies of the Product in Your possession". As gameGPU states; "even physical media"<ref>{{Cite news \|last=Games \|first=Maximum \|date=2025-07-05 \|title=Ubisoft requires all copies of the game to be destroyed upon EULA termination \|url=https://en.gamegpu.com/game/Ubisoft-requires-all-copies-of-games-to-be-deleted-upon-EULA-termination \|url-status=live \|archive-url=http://web.archive.org/web/20250720033340/https://en.gamegpu.com/game/Ubisoft-requires-all-copies-of-games-to-be-deleted-upon-EULA-termination \|archive-date=20 Jul 2025\|work=GameGPU}}</ref>.

	UBISOFT EULA<ref>{{Cite web \|title=Ubisoft EULA \|url=https://www.ubisoft.com/legal/documents/eula/en-US \|url-status=live \|archive-url=https://web.archive.org/web/20250706174816/https://www.ubisoft.com/legal/documents/eula/en-US \|archive-date=2025-07-06 \|website=Ubisoft}}</ref>:<blockquote>8. TERMINATION.		UBISOFT EULA<ref>{{Cite web \|title=Ubisoft EULA \|url=https://www.ubisoft.com/legal/documents/eula/en-US \|url-status=live \|archive-url=https://web.archive.org/web/20250706174816/https://www.ubisoft.com/legal/documents/eula/en-US \|archive-date=2025-07-06 \|website=Ubisoft}}</ref>:<blockquote>8. TERMINATION.

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	Ubisoft's CEO, Yves Guillemot, has repeatedly stated that "[[Games as a service\|games as a service]]" is the future of the gaming industry,<ref>{{Cite web \|last=Schreier \|first=Jason \|date=30 May 2017 \|title=Top Video Game Companies Won't Stop Talking About 'Games As A Service' \|url=https://kotaku.com/top-video-game-companies-wont-stop-talking-about-games-1795663927 \|url-status=live \|archive-url=https://archive.ph/lTKUh \|archive-date=30 May 2017 \|access-date=31 Mar 2025 \|website=Kotaku}}</ref> and Ubisoft's director of subscriptions, Philippe Tremblay, said that players should get used to not owning their games.<ref>{{Cite web \|last=Yin-Poole \|first=Wesley \|date=16 Jan 2024 \|title=Ubisoft Exec Says Gamers Need to Get 'Comfortable' Not Owning Their Games for Subscriptions to Take Off \|url=https://www.ign.com/articles/ubisoft-exec-says-gamers-need-to-get-comfortable-not-owning-their-games-for-subscriptions-to-take-off \|url-status=live \|archive-url=https://archive.ph/DrBOV \|archive-date=16 Jan 2024 \|access-date=31 Mar 2025 \|website=IGN}}</ref> These comments have been met with criticism, particularly when juxtaposed with decisions like the shutdown of ''The Crew'' and the introduction of non-fungible tokens (NFTs) into Ubisoft’s business model.		Ubisoft's CEO, Yves Guillemot, has repeatedly stated that "[[Games as a service\|games as a service]]" is the future of the gaming industry,<ref>{{Cite web \|last=Schreier \|first=Jason \|date=30 May 2017 \|title=Top Video Game Companies Won't Stop Talking About 'Games As A Service' \|url=https://kotaku.com/top-video-game-companies-wont-stop-talking-about-games-1795663927 \|url-status=live \|archive-url=https://archive.ph/lTKUh \|archive-date=30 May 2017 \|access-date=31 Mar 2025 \|website=Kotaku}}</ref> and Ubisoft's director of subscriptions, Philippe Tremblay, said that players should get used to not owning their games.<ref>{{Cite web \|last=Yin-Poole \|first=Wesley \|date=16 Jan 2024 \|title=Ubisoft Exec Says Gamers Need to Get 'Comfortable' Not Owning Their Games for Subscriptions to Take Off \|url=https://www.ign.com/articles/ubisoft-exec-says-gamers-need-to-get-comfortable-not-owning-their-games-for-subscriptions-to-take-off \|url-status=live \|archive-url=https://archive.ph/DrBOV \|archive-date=16 Jan 2024 \|access-date=31 Mar 2025 \|website=IGN}}</ref> These comments have been met with criticism, particularly when juxtaposed with decisions like the shutdown of ''The Crew'' and the introduction of non-fungible tokens (NFTs) into Ubisoft’s business model.

	On January 15, 2024, Ubisoft's director of subscriptions, Philippe Tremblay, was interviewed by [~~http~~://www.gamesindustry.biz gamesindustry.biz]. During this interview, Tremblay made the following comment on ownership:<ref>{{Cite web \|last=Dring \|first=Christopher \|date=15 Jan 2024 \|title=The new Ubisoft+ and getting gamers comfortable with not owning their games \|url=https://www.gamesindustry.biz/the-new-ubisoft-and-getting-gamers-comfortable-with-not-owning-their-games \|url-status=live \|archive-url=https://archive.ph/xQGZi \|archive-date=15 Jan 2024 \|access-date=31 Mar 2025 \|website=Games Industry}}</ref><blockquote>"One of the things we saw is that gamers are used to, a little bit like DVD, having and owning their games. That's the consumer shift that needs to happen. They got comfortable not owning their CD collection or DVD collection. That's a transformation that's been a bit slower to happen [in games]. As gamers grow comfortable in that aspect… you don't lose your progress. If you resume your game at another time, your progress file is still there. That's not been deleted. You don't lose what you've built in the game or your engagement with the game. So it's about feeling comfortable with not owning your game."</blockquote>		On January 15, 2024, Ubisoft's director of subscriptions, Philippe Tremblay, was interviewed by [https://www.gamesindustry.biz gamesindustry.biz]. During this interview, Tremblay made the following comment on ownership:<ref>{{Cite web \|last=Dring \|first=Christopher \|date=15 Jan 2024 \|title=The new Ubisoft+ and getting gamers comfortable with not owning their games \|url=https://www.gamesindustry.biz/the-new-ubisoft-and-getting-gamers-comfortable-with-not-owning-their-games \|url-status=live \|archive-url=https://archive.ph/xQGZi \|archive-date=15 Jan 2024 \|access-date=31 Mar 2025 \|website=Games Industry}}</ref><blockquote>"One of the things we saw is that gamers are used to, a little bit like DVD, having and owning their games. That's the consumer shift that needs to happen. They got comfortable not owning their CD collection or DVD collection. That's a transformation that's been a bit slower to happen [in games]. As gamers grow comfortable in that aspect… you don't lose your progress. If you resume your game at another time, your progress file is still there. That's not been deleted. You don't lose what you've built in the game or your engagement with the game. So it's about feeling comfortable with not owning your game."</blockquote>
	On July 10, 2025, during the Q&A portion of Ubisoft’s 2025 General Meeting<ref>{{Cite web \|last=Tran \|first=Edmond \|date=19 Jul 2025 \|title=Ubisoft CEO Addresses Stop Killing Games Movement Concerns \|url=https://thisweekinvideogames.com/news/ubisoft-ceo-addresses-stop-killing-games-movement-concerns/ \|url-status=live \|archive-url=https://web.archive.org/web/20250721162253/https://thisweekinvideogames.com/news/ubisoft-ceo-addresses-stop-killing-games-movement-concerns/ \|archive-date=21 Jul 2025 \|access-date=2025-07-10 \|website=This Week in Videogames}}</ref><ref>{{Cite web \|date=10 Jul 2025 \|title=Investor center: General Meetings \|url=https://www.ubisoft.com/en-us/company/about-us/investors#generalMeetings \|archive-url=https://web.archive.org/web/20250711171411/https://www.ubisoft.com/en-us/company/about-us/investors#generalMeetings \|archive-date=11 Jul 2025 \|access-date=2025-07-20 \|website=Ubisoft}}</ref> at around 1:22:30<ref>{{Cite web \|date=10 Jul 2025 \|title=General Meeting 2025 \|url=https://edge.media-server.com/mmc/p/zzxygofu/ \|archive-url=https://archive.ph/tMCS7 \|archive-date=11 Jan 2026 \|access-date=2025-07-20}}</ref>, Guillemot has addressed shareholder concerns regarding the [[Stop Killing Games]] movement, unfortunately repeating the same misinformation as the lobby group [[Stop Killing Games#Industry push back\|Video Game Europe]] regarding the wrong assumption that the initiative is asking for servers to be kept alive forever<ref>{{Cite web \|date=31 Jul 2024 \|title=Europeans can save gaming! \|url=https://youtu.be/mkMe9MxxZiI?t=150 \|url-status=live \|archive-url=https://web.archive.org/web/20260111183426/https://www.youtube.com/watch?v=mkMe9MxxZiI&t=150s \|archive-date=11 Jan 2026 \|access-date=2025-07-20 \|website=Youtube: Accursed Farms}}</ref>:<blockquote>“We operate in a market, and whenever we release a game, we provide a lot of support for that game. We also provide a lot of services to make sure that the game is accessible and remains playable 24/7.”		On July 10, 2025, during the Q&A portion of Ubisoft’s 2025 General Meeting<ref>{{Cite web \|last=Tran \|first=Edmond \|date=19 Jul 2025 \|title=Ubisoft CEO Addresses Stop Killing Games Movement Concerns \|url=https://thisweekinvideogames.com/news/ubisoft-ceo-addresses-stop-killing-games-movement-concerns/ \|url-status=live \|archive-url=https://web.archive.org/web/20250721162253/https://thisweekinvideogames.com/news/ubisoft-ceo-addresses-stop-killing-games-movement-concerns/ \|archive-date=21 Jul 2025 \|access-date=2025-07-10 \|website=This Week in Videogames}}</ref><ref>{{Cite web \|date=10 Jul 2025 \|title=Investor center: General Meetings \|url=https://www.ubisoft.com/en-us/company/about-us/investors#generalMeetings \|archive-url=https://web.archive.org/web/20250711171411/https://www.ubisoft.com/en-us/company/about-us/investors#generalMeetings \|archive-date=11 Jul 2025 \|access-date=2025-07-20 \|website=Ubisoft}}</ref> at around 1:22:30<ref>{{Cite web \|date=10 Jul 2025 \|title=General Meeting 2025 \|url=https://edge.media-server.com/mmc/p/zzxygofu/ \|archive-url=https://archive.ph/tMCS7 \|archive-date=11 Jan 2026 \|access-date=2025-07-20}}</ref>, Guillemot has addressed shareholder concerns regarding the [[Stop Killing Games]] movement, unfortunately repeating the same misinformation as the lobby group [[Stop Killing Games#Industry push back\|Video Game Europe]] regarding the wrong assumption that the initiative is asking for servers to be kept alive forever<ref>{{Cite web \|date=31 Jul 2024 \|title=Europeans can save gaming! \|url=https://youtu.be/mkMe9MxxZiI?t=150 \|url-status=live \|archive-url=https://web.archive.org/web/20260111183426/https://www.youtube.com/watch?v=mkMe9MxxZiI&t=150s \|archive-date=11 Jan 2026 \|access-date=2025-07-20 \|website=Youtube: Accursed Farms}}</ref>:<blockquote>“We operate in a market, and whenever we release a game, we provide a lot of support for that game. We also provide a lot of services to make sure that the game is accessible and remains playable 24/7.”

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	\|Website=https://ubisoft.com/		\|Website=https://ubisoft.com/
	}}		}}
	'''[[Wikipedia:Ubisoft\|Ubisoft Entertainment SA]]''' is a multinational video-game company, known for developing and publishing popular franchises such as ''Assassin's Creed'', ''Far Cry'', and ''Tom Clancy’s Rainbow Six''. The company has positioned itself as a leader in the video game industry, referring to some of its releases as "AAAA" games.<ref>{{Cite web \|last=Harris \|first=Olivia \|date=10 Sep 2020 \|title=Ubisoft Insists On Calling Beyond Good And Evil 2, Skull & Bones ‘AAAA’ Games \|url=https://screenrant.com/ubisoft-beyond-good-evil-skull-bones-aaaa-games/ \|url-status=live \|access-date=31 Mar 2025 \|website=Screen Rant}}</ref>		'''[[Wikipedia:Ubisoft\|Ubisoft Entertainment SA]]''' is a multinational video-game company, known for developing and publishing popular franchises such as ''Assassin's Creed'', ''Far Cry'', and ''Tom Clancy’s Rainbow Six''. The company has positioned itself as a leader in the video game industry,{{Citation needed}} referring to some of its releases as "AAAA" games.<ref>{{Cite web \|last=Harris \|first=Olivia \|date=10 Sep 2020 \|title=Ubisoft Insists On Calling Beyond Good And Evil 2, Skull & Bones ‘AAAA’ Games \|url=https://screenrant.com/ubisoft-beyond-good-evil-skull-bones-aaaa-games/ \|url-status=live \|access-date=31 Mar 2025 \|website=Screen Rant}}</ref>

	==Relevant incidents==		==Relevant incidents==
Line 62:		Line 62:
	Ubisoft officially delisted ''The Crew'' from all digital storefronts on '''December 14, 2023''', citing [https://www.ubisoft.com/en-ca/game/the-crew/the-crew-2/news-updates/3u0la29yUBGBzYlwKp5QMZ/an-update-on-the-crew “upcoming server infrastructure and licensing constraints.”] They announced that the game, released in 2014 and requiring constant online connectivity even for solo play, would become unplayable after its servers shut down on '''March 31, 2024'''. Following that shutdown, Ubisoft went a step further: players who owned the game on Ubisoft Connect found that their license had been revoked. The game was moved to an “Inactive Games” library section, became impossible to redownload, and even if launched from local files, only operated in a limited “demo” mode.		Ubisoft officially delisted ''The Crew'' from all digital storefronts on '''December 14, 2023''', citing [https://www.ubisoft.com/en-ca/game/the-crew/the-crew-2/news-updates/3u0la29yUBGBzYlwKp5QMZ/an-update-on-the-crew “upcoming server infrastructure and licensing constraints.”] They announced that the game, released in 2014 and requiring constant online connectivity even for solo play, would become unplayable after its servers shut down on '''March 31, 2024'''. Following that shutdown, Ubisoft went a step further: players who owned the game on Ubisoft Connect found that their license had been revoked. The game was moved to an “Inactive Games” library section, became impossible to redownload, and even if launched from local files, only operated in a limited “demo” mode.

	=== Avatar: Frontiers of Pandora update disables co-op collectibles ===		===Avatar: Frontiers of Pandora update disables co-op collectibles===
	Ubisoft’s ''Avatar: Frontiers of Pandora'' received [https://www.ubisoft.com/en-us/game/avatar/frontiers-of-pandora/news-updates/3B5RUx6tlhpwrFy0b4tbkp/avatar-frontiers-of-pandora-title-update-14 Title Update 1.4] on April 14, 2025. After this update, guest players in co-op can no longer collect Tarsyu Saplings—used to gain skill points—and Bellsprigs—which permanently increase maximum health—causing guests to fall behind the host; this was not the case at release. As a result, the guest cannot increase skills or health during co-op and must collect these items separately in single-player, which materially impedes co-op progression. The official 1.4 patch notes do not document this change. Ubisoft’s stated rationale was [https://steamcommunity.com/app/2840770/discussions/1/599650563430306335/ “to prevent exploits and save-game conflicts, the game ‘disables’ open-world activities for the guest, including Bellsprigs and Tarsyu Saplings.”]		Ubisoft’s ''Avatar: Frontiers of Pandora'' received [https://www.ubisoft.com/en-us/game/avatar/frontiers-of-pandora/news-updates/3B5RUx6tlhpwrFy0b4tbkp/avatar-frontiers-of-pandora-title-update-14 Title Update 1.4] on April 14, 2025. After this update, guest players in co-op can no longer collect Tarsyu Saplings—used to gain skill points—and Bellsprigs—which permanently increase maximum health—causing guests to fall behind the host; this was not the case at release. As a result, the guest cannot increase skills or health during co-op and must collect these items separately in single-player, which materially impedes co-op progression. The official 1.4 patch notes do not document this change. Ubisoft’s stated rationale was [https://steamcommunity.com/app/2840770/discussions/1/599650563430306335/ “to prevent exploits and save-game conflicts, the game ‘disables’ open-world activities for the guest, including Bellsprigs and Tarsyu Saplings.”]

Bythmusters: Added Cargo template in place of Infobox

2026-01-08T04:30:19Z

Added Cargo template in place of Infobox

← Older revision		Revision as of 04:30, 8 January 2026
Line 1:		Line 1:
			{{CompanyCargo
	{{~~InfoboxCompany~~		\|Description=French video game publisher known for titles such as Assassin's Creed, Far Cry, Just Dance, and Rayman.
	\| ~~Name~~ = ~~Ubisoft~~		\|Founded=1986
	~~\| Type = Public~~		\|Industry=Video games
	\| Founded = 1986		\|Logo=Ubisoft.png
	\| Industry = Video ~~Games~~		\|ParentCompany=
	\| ~~Official~~ Website = https://ubisoft.com/		\|Type=Public
	~~\| Logo = Ubisoft.png~~		\|Website=https://ubisoft.com/
	}}		}}

	'''[[Wikipedia:Ubisoft\|Ubisoft Entertainment SA]]''' is a multinational video-game company, known for developing and publishing popular franchises such as ''Assassin's Creed'', ''Far Cry'', and ''Tom Clancy’s Rainbow Six''. The company has positioned itself as a leader in the video game industry, referring to some of its releases as "AAAA" games.<ref>{{Cite web \|last=Harris \|first=Olivia \|date=10 Sep 2020 \|title=Ubisoft Insists On Calling Beyond Good And Evil 2, Skull & Bones ‘AAAA’ Games \|url=https://screenrant.com/ubisoft-beyond-good-evil-skull-bones-aaaa-games/ \|url-status=live \|access-date=31 Mar 2025 \|website=Screen Rant}}</ref>		'''[[Wikipedia:Ubisoft\|Ubisoft Entertainment SA]]''' is a multinational video-game company, known for developing and publishing popular franchises such as ''Assassin's Creed'', ''Far Cry'', and ''Tom Clancy’s Rainbow Six''. The company has positioned itself as a leader in the video game industry, referring to some of its releases as "AAAA" games.<ref>{{Cite web \|last=Harris \|first=Olivia \|date=10 Sep 2020 \|title=Ubisoft Insists On Calling Beyond Good And Evil 2, Skull & Bones ‘AAAA’ Games \|url=https://screenrant.com/ubisoft-beyond-good-evil-skull-bones-aaaa-games/ \|url-status=live \|access-date=31 Mar 2025 \|website=Screen Rant}}</ref>

Kermitt: Add paragraph about Avatar: Frontiers of Pandora and update 1.4 removing co-op collectibles

2025-08-27T10:29:38Z

Add paragraph about Avatar: Frontiers of Pandora and update 1.4 removing co-op collectibles

← Older revision		Revision as of 10:29, 27 August 2025
Line 62:		Line 62:
	===The Crew shutdown===		===The Crew shutdown===
	Ubisoft officially delisted ''The Crew'' from all digital storefronts on '''December 14, 2023''', citing [https://www.ubisoft.com/en-ca/game/the-crew/the-crew-2/news-updates/3u0la29yUBGBzYlwKp5QMZ/an-update-on-the-crew “upcoming server infrastructure and licensing constraints.”] They announced that the game, released in 2014 and requiring constant online connectivity even for solo play, would become unplayable after its servers shut down on '''March 31, 2024'''. Following that shutdown, Ubisoft went a step further: players who owned the game on Ubisoft Connect found that their license had been revoked. The game was moved to an “Inactive Games” library section, became impossible to redownload, and even if launched from local files, only operated in a limited “demo” mode.		Ubisoft officially delisted ''The Crew'' from all digital storefronts on '''December 14, 2023''', citing [https://www.ubisoft.com/en-ca/game/the-crew/the-crew-2/news-updates/3u0la29yUBGBzYlwKp5QMZ/an-update-on-the-crew “upcoming server infrastructure and licensing constraints.”] They announced that the game, released in 2014 and requiring constant online connectivity even for solo play, would become unplayable after its servers shut down on '''March 31, 2024'''. Following that shutdown, Ubisoft went a step further: players who owned the game on Ubisoft Connect found that their license had been revoked. The game was moved to an “Inactive Games” library section, became impossible to redownload, and even if launched from local files, only operated in a limited “demo” mode.

			=== Avatar: Frontiers of Pandora update disables co-op collectibles ===
			Ubisoft’s ''Avatar: Frontiers of Pandora'' received [https://www.ubisoft.com/en-us/game/avatar/frontiers-of-pandora/news-updates/3B5RUx6tlhpwrFy0b4tbkp/avatar-frontiers-of-pandora-title-update-14 Title Update 1.4] on April 14, 2025. After this update, guest players in co-op can no longer collect Tarsyu Saplings—used to gain skill points—and Bellsprigs—which permanently increase maximum health—causing guests to fall behind the host; this was not the case at release. As a result, the guest cannot increase skills or health during co-op and must collect these items separately in single-player, which materially impedes co-op progression. The official 1.4 patch notes do not document this change. Ubisoft’s stated rationale was [https://steamcommunity.com/app/2840770/discussions/1/599650563430306335/ “to prevent exploits and save-game conflicts, the game ‘disables’ open-world activities for the guest, including Bellsprigs and Tarsyu Saplings.”]

	==References==		==References==
	<references />		<references />
	[[Category:{{PAGENAME}}]]		[[Category:{{PAGENAME}}]]

AnotherConsumerRightsPerson: /* The Crew shutdown */ made games-as-a-service a link, fixed grammar

2025-08-26T07:19:44Z

The Crew shutdown: made games-as-a-service a link, fixed grammar

← Older revision		Revision as of 07:19, 26 August 2025
Line 16:		Line 16:
	One of the most significant consumer protection issues surrounding Ubisoft in recent years relates to the 2014 game ''The Crew''. In late 2023, Ubisoft announced the shutdown of the online services for ''The Crew'', making the game unplayable entirely, even the single-player content.<ref>{{Cite web \|last=Lyles \|first=Taylor \|date=14 Dec 2023 \|title=The Crew Delisted From All Digital Storefronts, Servers Shut Down Early 2024 \|url=https://www.ign.com/articles/the-crew-delisted-from-all-digital-storefronts-servers-shut-down-early-2024 \|url-status=live \|access-date=31 Mar 2025 \|website=IGN}}</ref> The decision to decommission the game's servers was controversial, as Ubisoft retroactively altered the terms of sale. Players who had purchased the game, which was initially marketed with certain single-player functionality, found that they could no longer access said single-player features after the servers were shut down.		One of the most significant consumer protection issues surrounding Ubisoft in recent years relates to the 2014 game ''The Crew''. In late 2023, Ubisoft announced the shutdown of the online services for ''The Crew'', making the game unplayable entirely, even the single-player content.<ref>{{Cite web \|last=Lyles \|first=Taylor \|date=14 Dec 2023 \|title=The Crew Delisted From All Digital Storefronts, Servers Shut Down Early 2024 \|url=https://www.ign.com/articles/the-crew-delisted-from-all-digital-storefronts-servers-shut-down-early-2024 \|url-status=live \|access-date=31 Mar 2025 \|website=IGN}}</ref> The decision to decommission the game's servers was controversial, as Ubisoft retroactively altered the terms of sale. Players who had purchased the game, which was initially marketed with certain single-player functionality, found that they could no longer access said single-player features after the servers were shut down.

	The decommissioning of ''The Crew'' also sparked a wider debate on the viability of "games-as-a-service" models, which Ubisoft has heavily invested in.<ref>[https://www.stopkillinggames.com/ Stop Killing Games]</ref> These models often require ongoing internet connectivity to function and rely on servers run by the company. At any time, the company can decide to shut down the servers and the games will no longer be playable, as seen with ''The Crew''.		The decommissioning of ''The Crew'' also sparked a wider debate on the viability of "[[Games as a service\|games-as-a-service]]” models, which Ubisoft has heavily invested in.<ref>[https://www.stopkillinggames.com/ Stop Killing Games]</ref> These models often require ongoing internet connectivity to function and rely on servers run by the company. At any time, the company can decide to shut down the servers and the games will no longer be playable, as seen with ''The Crew''.

	Weeks after the shutdown of The Crew, Ubisoft also revoked the licenses for players off the Ubisoft Connect PC app, so the game was no longer downloadable.		Weeks after the shutdown of The Crew, Ubisoft also revoked the licenses for players off the Ubisoft Connect PC app, so the game was no longer downloadable.

2001:1C04:3407:1000:2514:9289:F734:4622: Incomplete references (?) removed.

2025-08-16T15:13:24Z

Incomplete references (?) removed.

← Older revision		Revision as of 15:13, 16 August 2025
Line 61:		Line 61:

	===The Crew shutdown===		===The Crew shutdown===
	Ubisoft officially delisted ''The Crew'' from all digital storefronts on '''December 14, 2023''', citing [https://www.ubisoft.com/en-ca/game/the-crew/the-crew-2/news-updates/3u0la29yUBGBzYlwKp5QMZ/an-update-on-the-crew “upcoming server infrastructure and licensing constraints.”] They announced that the game, released in 2014 and requiring constant online connectivity even for solo play, would become unplayable after its servers shut down on '''March 31, 2024''' ~~UbisoftWikipedia~~. Following that shutdown, Ubisoft went a step further: players who owned the game on Ubisoft Connect found that their license had been revoked. The game was moved to an “Inactive Games” library section, became impossible to redownload, and even if launched from local files, only operated in a limited “demo” mode ~~PC GamerWikipedia~~.		Ubisoft officially delisted ''The Crew'' from all digital storefronts on '''December 14, 2023''', citing [https://www.ubisoft.com/en-ca/game/the-crew/the-crew-2/news-updates/3u0la29yUBGBzYlwKp5QMZ/an-update-on-the-crew “upcoming server infrastructure and licensing constraints.”] They announced that the game, released in 2014 and requiring constant online connectivity even for solo play, would become unplayable after its servers shut down on '''March 31, 2024'''. Following that shutdown, Ubisoft went a step further: players who owned the game on Ubisoft Connect found that their license had been revoked. The game was moved to an “Inactive Games” library section, became impossible to redownload, and even if launched from local files, only operated in a limited “demo” mode.

	==References==		==References==
	<references />		<references />
	[[Category:{{PAGENAME}}]]		[[Category:{{PAGENAME}}]]

← Older revision		Revision as of 18:45, 11 February 2026
Line 30:		Line 30:
	Ubisoft's CEO, Yves Guillemot, has repeatedly stated that "[[Games as a service\|games as a service]]" is the future of the gaming industry,<ref>{{Cite web \|last=Schreier \|first=Jason \|date=30 May 2017 \|title=Top Video Game Companies Won't Stop Talking About 'Games As A Service' \|url=https://kotaku.com/top-video-game-companies-wont-stop-talking-about-games-1795663927 \|url-status=live \|archive-url=https://archive.ph/lTKUh \|archive-date=30 May 2017 \|access-date=31 Mar 2025 \|website=Kotaku}}</ref> and Ubisoft's director of subscriptions, Philippe Tremblay, said that players should get used to not owning their games.<ref>{{Cite web \|last=Yin-Poole \|first=Wesley \|date=16 Jan 2024 \|title=Ubisoft Exec Says Gamers Need to Get 'Comfortable' Not Owning Their Games for Subscriptions to Take Off \|url=https://www.ign.com/articles/ubisoft-exec-says-gamers-need-to-get-comfortable-not-owning-their-games-for-subscriptions-to-take-off \|url-status=live \|archive-url=https://archive.ph/DrBOV \|archive-date=16 Jan 2024 \|access-date=31 Mar 2025 \|website=IGN}}</ref> These comments have been met with criticism, particularly when juxtaposed with decisions like the shutdown of ''The Crew'' and the introduction of non-fungible tokens (NFTs) into Ubisoft’s business model.		Ubisoft's CEO, Yves Guillemot, has repeatedly stated that "[[Games as a service\|games as a service]]" is the future of the gaming industry,<ref>{{Cite web \|last=Schreier \|first=Jason \|date=30 May 2017 \|title=Top Video Game Companies Won't Stop Talking About 'Games As A Service' \|url=https://kotaku.com/top-video-game-companies-wont-stop-talking-about-games-1795663927 \|url-status=live \|archive-url=https://archive.ph/lTKUh \|archive-date=30 May 2017 \|access-date=31 Mar 2025 \|website=Kotaku}}</ref> and Ubisoft's director of subscriptions, Philippe Tremblay, said that players should get used to not owning their games.<ref>{{Cite web \|last=Yin-Poole \|first=Wesley \|date=16 Jan 2024 \|title=Ubisoft Exec Says Gamers Need to Get 'Comfortable' Not Owning Their Games for Subscriptions to Take Off \|url=https://www.ign.com/articles/ubisoft-exec-says-gamers-need-to-get-comfortable-not-owning-their-games-for-subscriptions-to-take-off \|url-status=live \|archive-url=https://archive.ph/DrBOV \|archive-date=16 Jan 2024 \|access-date=31 Mar 2025 \|website=IGN}}</ref> These comments have been met with criticism, particularly when juxtaposed with decisions like the shutdown of ''The Crew'' and the introduction of non-fungible tokens (NFTs) into Ubisoft’s business model.

	On January 15, 2024, Ubisoft's director of subscriptions, Philippe Tremblay, was interviewed by [~~http~~://www.gamesindustry.biz gamesindustry.biz]. During this interview, Tremblay made the following comment on ownership:<ref>{{Cite web \|last=Dring \|first=Christopher \|date=15 Jan 2024 \|title=The new Ubisoft+ and getting gamers comfortable with not owning their games \|url=https://www.gamesindustry.biz/the-new-ubisoft-and-getting-gamers-comfortable-with-not-owning-their-games \|url-status=live \|archive-url=https://archive.ph/xQGZi \|archive-date=15 Jan 2024 \|access-date=31 Mar 2025 \|website=Games Industry}}</ref><blockquote>"One of the things we saw is that gamers are used to, a little bit like DVD, having and owning their games. That's the consumer shift that needs to happen. They got comfortable not owning their CD collection or DVD collection. That's a transformation that's been a bit slower to happen [in games]. As gamers grow comfortable in that aspect… you don't lose your progress. If you resume your game at another time, your progress file is still there. That's not been deleted. You don't lose what you've built in the game or your engagement with the game. So it's about feeling comfortable with not owning your game."</blockquote>		On January 15, 2024, Ubisoft's director of subscriptions, Philippe Tremblay, was interviewed by [https://www.gamesindustry.biz gamesindustry.biz]. During this interview, Tremblay made the following comment on ownership:<ref>{{Cite web \|last=Dring \|first=Christopher \|date=15 Jan 2024 \|title=The new Ubisoft+ and getting gamers comfortable with not owning their games \|url=https://www.gamesindustry.biz/the-new-ubisoft-and-getting-gamers-comfortable-with-not-owning-their-games \|url-status=live \|archive-url=https://archive.ph/xQGZi \|archive-date=15 Jan 2024 \|access-date=31 Mar 2025 \|website=Games Industry}}</ref><blockquote>"One of the things we saw is that gamers are used to, a little bit like DVD, having and owning their games. That's the consumer shift that needs to happen. They got comfortable not owning their CD collection or DVD collection. That's a transformation that's been a bit slower to happen [in games]. As gamers grow comfortable in that aspect… you don't lose your progress. If you resume your game at another time, your progress file is still there. That's not been deleted. You don't lose what you've built in the game or your engagement with the game. So it's about feeling comfortable with not owning your game."</blockquote>
	On July 10, 2025, during the Q&A portion of Ubisoft’s 2025 General Meeting<ref>{{Cite web \|last=Tran \|first=Edmond \|date=19 Jul 2025 \|title=Ubisoft CEO Addresses Stop Killing Games Movement Concerns \|url=https://thisweekinvideogames.com/news/ubisoft-ceo-addresses-stop-killing-games-movement-concerns/ \|url-status=live \|archive-url=https://web.archive.org/web/20250721162253/https://thisweekinvideogames.com/news/ubisoft-ceo-addresses-stop-killing-games-movement-concerns/ \|archive-date=21 Jul 2025 \|access-date=2025-07-10 \|website=This Week in Videogames}}</ref><ref>{{Cite web \|date=10 Jul 2025 \|title=Investor center: General Meetings \|url=https://www.ubisoft.com/en-us/company/about-us/investors#generalMeetings \|archive-url=https://web.archive.org/web/20250711171411/https://www.ubisoft.com/en-us/company/about-us/investors#generalMeetings \|archive-date=11 Jul 2025 \|access-date=2025-07-20 \|website=Ubisoft}}</ref> at around 1:22:30<ref>{{Cite web \|date=10 Jul 2025 \|title=General Meeting 2025 \|url=https://edge.media-server.com/mmc/p/zzxygofu/ \|archive-url=https://archive.ph/tMCS7 \|archive-date=11 Jan 2026 \|access-date=2025-07-20}}</ref>, Guillemot has addressed shareholder concerns regarding the [[Stop Killing Games]] movement, unfortunately repeating the same misinformation as the lobby group [[Stop Killing Games#Industry push back\|Video Game Europe]] regarding the wrong assumption that the initiative is asking for servers to be kept alive forever<ref>{{Cite web \|date=31 Jul 2024 \|title=Europeans can save gaming! \|url=https://youtu.be/mkMe9MxxZiI?t=150 \|url-status=live \|archive-url=https://web.archive.org/web/20260111183426/https://www.youtube.com/watch?v=mkMe9MxxZiI&t=150s \|archive-date=11 Jan 2026 \|access-date=2025-07-20 \|website=Youtube: Accursed Farms}}</ref>:<blockquote>“We operate in a market, and whenever we release a game, we provide a lot of support for that game. We also provide a lot of services to make sure that the game is accessible and remains playable 24/7.”		On July 10, 2025, during the Q&A portion of Ubisoft’s 2025 General Meeting<ref>{{Cite web \|last=Tran \|first=Edmond \|date=19 Jul 2025 \|title=Ubisoft CEO Addresses Stop Killing Games Movement Concerns \|url=https://thisweekinvideogames.com/news/ubisoft-ceo-addresses-stop-killing-games-movement-concerns/ \|url-status=live \|archive-url=https://web.archive.org/web/20250721162253/https://thisweekinvideogames.com/news/ubisoft-ceo-addresses-stop-killing-games-movement-concerns/ \|archive-date=21 Jul 2025 \|access-date=2025-07-10 \|website=This Week in Videogames}}</ref><ref>{{Cite web \|date=10 Jul 2025 \|title=Investor center: General Meetings \|url=https://www.ubisoft.com/en-us/company/about-us/investors#generalMeetings \|archive-url=https://web.archive.org/web/20250711171411/https://www.ubisoft.com/en-us/company/about-us/investors#generalMeetings \|archive-date=11 Jul 2025 \|access-date=2025-07-20 \|website=Ubisoft}}</ref> at around 1:22:30<ref>{{Cite web \|date=10 Jul 2025 \|title=General Meeting 2025 \|url=https://edge.media-server.com/mmc/p/zzxygofu/ \|archive-url=https://archive.ph/tMCS7 \|archive-date=11 Jan 2026 \|access-date=2025-07-20}}</ref>, Guillemot has addressed shareholder concerns regarding the [[Stop Killing Games]] movement, unfortunately repeating the same misinformation as the lobby group [[Stop Killing Games#Industry push back\|Video Game Europe]] regarding the wrong assumption that the initiative is asking for servers to be kept alive forever<ref>{{Cite web \|date=31 Jul 2024 \|title=Europeans can save gaming! \|url=https://youtu.be/mkMe9MxxZiI?t=150 \|url-status=live \|archive-url=https://web.archive.org/web/20260111183426/https://www.youtube.com/watch?v=mkMe9MxxZiI&t=150s \|archive-date=11 Jan 2026 \|access-date=2025-07-20 \|website=Youtube: Accursed Farms}}</ref>:<blockquote>“We operate in a market, and whenever we release a game, we provide a lot of support for that game. We also provide a lot of services to make sure that the game is accessible and remains playable 24/7.”