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Technical communities have shared various workarounds, including:<ref>{{cite web |date=2025-09-18 |title=How to stop adverts appearing on your Samsung TV |url=https://gist.github.com/peteryates/b44b70d19ccd52f62d66cdd4bcef1e52 |archive-url=https://web.archive.org/web/20250804231855/https://gist.github.com/peteryates/b44b70d19ccd52f62d66cdd4bcef1e52 |archive-date=4 Aug 2025 |access-date=2025-09-19 |website=GitHub}}</ref>
Technical communities have shared various workarounds, including:<ref>{{cite web |date=2025-09-18 |title=How to stop adverts appearing on your Samsung TV |url=https://gist.github.com/peteryates/b44b70d19ccd52f62d66cdd4bcef1e52 |archive-url=https://web.archive.org/web/20250804231855/https://gist.github.com/peteryates/b44b70d19ccd52f62d66cdd4bcef1e52 |archive-date=4 Aug 2025 |access-date=2025-09-19 |website=GitHub}}</ref>
*Pi-hole DNS filtering configurations
*Pi-hole or Adguard Home DNS filtering configurations
*Router-level domain blocking
*Router-level domain blocking
*Network isolation of affected appliances
*Network isolation of affected appliances
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==Industry context==
==Industry context==
Samsung is currently the only major appliance manufacturer implementing refrigerator advertising.<ref name=":0" /> Competitors including LG, Whirlpool, GE, and Bosch maintain traditional hardware-focused business models without post-purchase advertising.<ref name=":3">{{cite web |date=2025-09-18 |title=Samsung turns smart fridges into a new home ad channel |url=https://www.emarketer.com/content/samsung-turns-smart-fridges-new-home-ad-channel |archive-url=https://archive.ph/lNcUh |archive-date=17 Feb 2026 |access-date=2025-09-19 |website=eMarketer}}</ref>
Samsung is currently the only major appliance manufacturer implementing refrigerator advertising.<ref name=":0" /> Competitors including LG, Whirlpool, GE, and Bosch maintain traditional hardware-focused business models without post-purchase advertising.<ref name=":3">{{cite web |date=2025-09-18 |title=Samsung turns smart fridges into a new home ad channel |url=https://www.emarketer.com/content/samsung-turns-smart-fridges-new-home-ad-channel |archive-url=http://web.archive.org/web/20251116220549/https://www.emarketer.com/content/samsung-turns-smart-fridges-new-home-ad-channel |archive-date=16 Nov 2025|access-date=2025-09-19 |website=eMarketer}}</ref>


Samsung's television advertising business provides context for the refrigerator program. Samsung TV Plus reached 88 million monthly active users globally, generating significant advertising revenue beyond hardware sales.<ref>{{cite web |date=2024-10-29 |title=Samsung TV Plus Hits 88 Million Monthly Active Users |url=https://news.samsung.com/us/samsung-tv-plus-hits-88-million-monthly-active-users/ |archive-url=https://web.archive.org/web/20241028211148/https://news.samsung.com/us/samsung-tv-plus-hits-88-million-monthly-active-users/ |archive-date=28 Oct 2024 |access-date=2025-09-19 |website=Samsung Global Newsroom}}</ref> Industry analysts suggest Samsung views appliance advertising as a natural extension of its successful television advertising model.<ref name=":3" />
Samsung's television advertising business provides context for the refrigerator program. Samsung TV Plus reached 88 million monthly active users globally, generating significant advertising revenue beyond hardware sales.<ref>{{cite web |date=2024-10-29 |title=Samsung TV Plus Hits 88 Million Monthly Active Users |url=https://news.samsung.com/us/samsung-tv-plus-hits-88-million-monthly-active-users/ |archive-url=https://web.archive.org/web/20241028211148/https://news.samsung.com/us/samsung-tv-plus-hits-88-million-monthly-active-users/ |archive-date=28 Oct 2024 |access-date=2025-09-19 |website=Samsung Global Newsroom}}</ref> Industry analysts suggest Samsung views appliance advertising as a natural extension of its successful television advertising model.<ref name=":3" />