Roblox: Difference between revisions
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*'''Business model:''' Roblox profits off of an exclusive currency purchased with real-world currency called ''Robux'', and it is often used an an intermediary for microtransactions on the platform for user-generated content (UGC) such as cosmetics. Roblox is known to also make money off of collaborations that function as advertisements, such as with IKEA.<ref>{{Cite web |date=Jun 3, 2024 |title=IKEA is opening a new store on Roblox… and you could be paid to work there! |url=https://www.ikea.com/gb/en/newsroom/corporate-news/ikea-is-opening-a-new-store-on-roblox-pub8a9272d0/ |url-status=live |archive-url=https://web.archive.org/web/20260222140347/https://www.ikea.com/gb/en/newsroom/corporate-news/ikea-is-opening-a-new-store-on-roblox-pub8a9272d0/ |archive-date=22 Feb 2026 |access-date=Aug 10, 2025 |website=Ikea}}</ref> | *'''Business model:''' Roblox profits off of an exclusive currency purchased with real-world currency called ''Robux'', and it is often used an an intermediary for microtransactions on the platform for user-generated content (UGC) such as cosmetics. Roblox is known to also make money off of collaborations that function as advertisements, such as with IKEA.<ref>{{Cite web |date=Jun 3, 2024 |title=IKEA is opening a new store on Roblox… and you could be paid to work there! |url=https://www.ikea.com/gb/en/newsroom/corporate-news/ikea-is-opening-a-new-store-on-roblox-pub8a9272d0/ |url-status=live |archive-url=https://web.archive.org/web/20260222140347/https://www.ikea.com/gb/en/newsroom/corporate-news/ikea-is-opening-a-new-store-on-roblox-pub8a9272d0/ |archive-date=22 Feb 2026 |access-date=Aug 10, 2025 |website=Ikea}}</ref> | ||
*'''Market competition:''' Various platforms such as [[Epic Games]]' [https://www.fortnite.com/ Fortnite] and the lesser known Brick Hill<ref>{{Cite web |title=History of Brick Hill |url=https://brickhill.fandom.com/wiki/History_of_Brick_Hill |url-status=live |archive-url=https://web.archive.org/web/20260222142455/https://brickhill.fandom.com/wiki/History_of_Brick_Hill |archive-date=2026-02-22}}</ref> by Mooshimity<ref>{{Cite web |title=Brick Hill United Kingdom Trademark Information |url=https://www.trademarkelite.com/uk/trademark/trademark-detail/UK00003523863/Brick-Hill |url-status=live |archive-url=https://ghostarchive.org/archive/d18PI |archive-date=22 Feb 2026}}</ref><ref>{{Cite web |title=Mooshimity |url=https://brickhill.fandom.com/wiki/Mooshimity |url-status=live |archive-url=https://web.archive.org/web/20260222144025/https://brickhill.fandom.com/wiki/Mooshimity |archive-date=22 Feb 2026}}</ref> have been known to emulate how Roblox works. Very few however, are successful in competing against them. | *'''Market competition:''' Various platforms such as [[Epic Games]]' [https://www.fortnite.com/ Fortnite] and the lesser known Brick Hill<ref>{{Cite web |title=History of Brick Hill |url=https://brickhill.fandom.com/wiki/History_of_Brick_Hill |url-status=live |archive-url=https://web.archive.org/web/20260222142455/https://brickhill.fandom.com/wiki/History_of_Brick_Hill |archive-date=2026-02-22}}</ref> by Mooshimity<ref>{{Cite web |title=Brick Hill United Kingdom Trademark Information |url=https://www.trademarkelite.com/uk/trademark/trademark-detail/UK00003523863/Brick-Hill |url-status=live |archive-url=https://ghostarchive.org/archive/d18PI |archive-date=22 Feb 2026}}</ref><ref>{{Cite web |title=Mooshimity |url=https://brickhill.fandom.com/wiki/Mooshimity |url-status=live |archive-url=https://web.archive.org/web/20260222144025/https://brickhill.fandom.com/wiki/Mooshimity |archive-date=22 Feb 2026}}</ref> have been known to emulate how Roblox works. Very few however, are successful in competing against them. | ||
*'''Other information:''' The Roblox Corporation can terminate (delete) a user's account as long as they believe they are violating the Terms of Use.<ref name=":1">{{Cite web |date= |title=Roblox Terms of Use |url=https://en.help.roblox.com/hc/en-us/articles/115004647846-Roblox-Terms-of-Use |url-status=deviated |archive-url=https:// | *'''Other information:''' The Roblox Corporation can terminate (delete) a user's account as long as they believe they are violating the Terms of Use.<ref name=":1">{{Cite web |date= |title=Roblox Terms of Use |url=https://en.help.roblox.com/hc/en-us/articles/115004647846-Roblox-Terms-of-Use |url-status=deviated |archive-url=http://web.archive.org/web/20260120135232/https://en.help.roblox.com/hc/en-us/articles/115004647846-Roblox-Terms-of-Use |archive-date=20 Jan 2026|access-date=12 Aug 2025 |website=Roblox |page=Section 2}}</ref> Termination can not be revoked.<ref name=":1" /> A terminated user will lose all content they own on Roblox along with their account, including what they purchased with Robux.<ref name=":1" /> | ||
==Monetization== | ==Monetization== | ||