WKDA GmbH: Difference between revisions

Line 26:

==Incidents==

===Mismatch between advertisement claims and actual user experience (April 2025)===

[[File:~~Directly_receive_your_final_selling_price~~.png|alt=screenshot website heading "directly receive final selling price" and initial form appearance|thumb|Screenshot from the landing page as of April 2025-04-16. Translation: "'''Sell your car quickly''' • Without stress and at a great price - Receive your final selling price immediately and book your drop-off appointment online" featuring the initial form inputs before expansion]]

[[File:WKDA GmbH receive your final selling_price.png|alt=screenshot website heading "directly receive final selling price" and initial form appearance|thumb|Screenshot from the landing page as of April 2025-04-16. Translation: "'''Sell your car quickly''' • Without stress and at a great price - Receive your final selling price immediately and book your drop-off appointment online" featuring the initial form inputs before expansion]]

[[File:~~93_percent~~.jpg|alt=screenshot compilation of multiple follow-up forms|thumb|Screenshot compilation of what leads up to the "request final price" button, as of April 2025-04-16, excluding intermediate steps like email confirmation.]]

[[File:WKDA GmbH 93 percent.jpg|alt=screenshot compilation of multiple follow-up forms|thumb|Screenshot compilation of what leads up to the "request final price" button, as of April 2025-04-16, excluding intermediate steps like email confirmation.]]

WKDA’s advertising campaign promotes a highly simplified online process:

Line 38:

[[File:~~Screenshot_at_93~~%~~_done_~~-~~_your_offer_awaits~~.png|alt=screenshot of the final step promising "your offer awaits"|thumb|Final step and the button "Bewertung ansehen" (“View valuation”)]]

[[File:WKDA GmbH 93% done - your offer awaits.png|alt=screenshot of the final step promising "your offer awaits"|thumb|Final step and the button "Bewertung ansehen" (“View valuation”)]]

[[File:~~Email~~ confirmation dialog instead of promised valuation.png|alt=screenshot of confirmation dialog promising the final selling price (which won't come after confirmation)|thumb|Dialog that pops up after clicking "Bewertung ansehen" (“View valuation”). Translation of the heading: "Confirm email and receive final selling price"]]

[[File:WKDA GmbH email confirmation dialog instead of promised valuation.png|alt=screenshot of confirmation dialog promising the final selling price (which won't come after confirmation)|thumb|Dialog that pops up after clicking "Bewertung ansehen" (“View valuation”). Translation of the heading: "Confirm email and receive final selling price"]]

Despite the implication of immediacy, users report the actual process as follows:

Line 52:

===Unsubscribe process issues (April 2025)===

Attempts to unsubscribe have revealed usability problems:

[[File:~~403_forbidden_on_unsubscribe_link_in_login_confirmation_mail~~.png|alt=screenshot unsubscribe 403 error|thumb|Link to unsubscribe from login confirmation mail yields a "403 Forbidden" error]]

[[File:WKDA GmbH 403 forbidden on unsubscribe link in login confirmation mail.png|alt=screenshot unsubscribe 403 error|thumb|Link to unsubscribe from login confirmation mail yields a "403 Forbidden" error]]

*Initial confirmation emails contain no visible unsubscribe link, despite FAQ claims that every message includes a “'''hier abmelden'''” (“unsubscribe here”) option. The FAQ page (https://www.wirkaufendeinauto.de/faq/e-mail-abmelden/) describes an unsubscribe process involving footer links, but these are absent in the first email received.

@@ Line 26: / Line 26: @@
 ==Incidents==
 ===Mismatch between advertisement claims and actual user experience (April 2025)===
-[[File:Directly_receive_your_final_selling_price.png|alt=screenshot website heading "directly receive final selling price" and initial form appearance|thumb|Screenshot from the landing page as of April 2025-04-16. Translation: "'''Sell your car quickly''' • Without stress and at a great price - Receive your final selling price immediately and book your drop-off appointment online" featuring the initial form inputs before expansion]]
+[[File:WKDA GmbH receive your final selling_price.png|alt=screenshot website heading "directly receive final selling price" and initial form appearance|thumb|Screenshot from the landing page as of April 2025-04-16. Translation: "'''Sell your car quickly''' • Without stress and at a great price - Receive your final selling price immediately and book your drop-off appointment online" featuring the initial form inputs before expansion]]
-[[File:93_percent.jpg|alt=screenshot compilation of multiple follow-up forms|thumb|Screenshot compilation of what leads up to the "request final price" button, as of April 2025-04-16, excluding intermediate steps like email confirmation.]]
+[[File:WKDA GmbH 93 percent.jpg|alt=screenshot compilation of multiple follow-up forms|thumb|Screenshot compilation of what leads up to the "request final price" button, as of April 2025-04-16, excluding intermediate steps like email confirmation.]]
 WKDA’s advertising campaign promotes a highly simplified online process:
@@ Line 38: / Line 38: @@
-[[File:Screenshot_at_93%_done_-_your_offer_awaits.png|alt=screenshot of the final step promising "your offer awaits"|thumb|Final step and the button "Bewertung ansehen" (“View valuation”)]]
+[[File:WKDA GmbH 93% done - your offer awaits.png|alt=screenshot of the final step promising "your offer awaits"|thumb|Final step and the button "Bewertung ansehen" (“View valuation”)]]
-[[File:Email confirmation dialog instead of promised valuation.png|alt=screenshot of confirmation dialog promising the final selling price (which won't come after confirmation)|thumb|Dialog that pops up after clicking "Bewertung ansehen" (“View valuation”). Translation of the heading: "Confirm email and receive final selling price"]]
+[[File:WKDA GmbH email confirmation dialog instead of promised valuation.png|alt=screenshot of confirmation dialog promising the final selling price (which won't come after confirmation)|thumb|Dialog that pops up after clicking "Bewertung ansehen" (“View valuation”). Translation of the heading: "Confirm email and receive final selling price"]]
 Despite the implication of immediacy, users report the actual process as follows:
@@ Line 52: / Line 52: @@
 ===Unsubscribe process issues (April 2025)===
 Attempts to unsubscribe have revealed usability problems:
-[[File:403_forbidden_on_unsubscribe_link_in_login_confirmation_mail.png|alt=screenshot unsubscribe 403 error|thumb|Link to unsubscribe from login confirmation mail yields a "403 Forbidden" error]]
+[[File:WKDA GmbH 403 forbidden on unsubscribe link in login confirmation mail.png|alt=screenshot unsubscribe 403 error|thumb|Link to unsubscribe from login confirmation mail yields a "403 Forbidden" error]]
 *Initial confirmation emails contain no visible unsubscribe link, despite FAQ claims that every message includes a “'''hier abmelden'''” (“unsubscribe here”) option. The FAQ page (https://www.wirkaufendeinauto.de/faq/e-mail-abmelden/) describes an unsubscribe process involving footer links, but these are absent in the first email received.