Sonos forces post-purchase privacy policy change: Difference between revisions
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Latest revision as of 02:03, 17 March 2026
Sonos, Inc. specializes in the manufacture of audio devices, many of which are connected to the internet and provide "smart" features. Using those features inevitably provides Sonos with data on the users of their products.
Changes to the privacy statement
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Very interestingly, the only two sentences that were emboldened in the May 2022 Sonos privacy statement[1] that were not emboldened in the March 2023 Sonos privacy statement are the following:
- "We do not and will not sell your personal data to third parties." on page 1 of the statement; and
- "Sonos does not and will not sell personal information about our customers." on page 11 of the 2022 privacy statement and page 12 of the 2023 privacy statement.[2]
This change in text formatting is not present in any of the 100 other emboldened sentences and titles. It holds significance given the following event:
In March 2023 Sonos' privacy statement stated, on page 12 of 35 under the "How We May Share Personal Information" section: "We do not and will not sell your personal data to third parties".[2] That privacy policy was updated in June 2024 and said sentence was removed from the section as well as from Privacy Statement as a whole.[3] It is worth noting that the "Why?" section on the reasons Sonos collects user data has substantially changed between revisions and, in the 2024 version, it includes a balancing test[What?] and allows Sonos to "[...] enable you to select the right music service options based on your geographic location." This new wording also does not explicitly prevent Sonos from sharing nor selling user data to third parties.
Consumers were then forced to agree to the new terms of service if they wanted to be able to continue using the Sonos product that they had already bought and paid for. There was no option to "disagree" or "opt out" of the agreement and continue using the product as usual after the terms of the privacy statement were changed.[4][citation needed - Second source of this behavior]
See also
[edit | edit source]References
[edit | edit source]- ↑ "Sonos, Inc. Privacy Statement 2022" (PDF). Sonos. May 2022. Archived (PDF) from the original on 12 Sep 2025. Retrieved 16 Mar 2026.
- ↑ 2.0 2.1 "Sonos, Inc. Privacy Statement 2023" (PDF). Sonos. Mar 2023. Archived (PDF) from the original on 14 Jan 2025. Retrieved 16 Mar 2026.
- ↑ "Sonos, Inc. Privacy Statement 2024" (PDF). Sonos. Jun 2024. Archived (PDF) from the original on 14 Jan 2025. Retrieved 16 Mar 2026.
- ↑ Rossmann, Louis (13 Jun 2024). "Sonos removes restriction on selling personal data & forces users to accept new TOS🤦". YouTube. Archived from the original on 15 Jun 2024. Retrieved 16 Mar 2026.