Activision Blizzard: Difference between revisions
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|website=[[Reddit]] |date=7 Dec 2024 |access-date=13 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20250116055426/https://old.reddit.com/r/CODZombies/comments/1h90fn2/amid_the_6_fingered_santa_controversy_i_looked/ <!-- Had to use "old" domain, new domain was buggy --> |archive-date=16 Jan 2025}}</ref> This content was additionally paywalled, which further upset fans online.<ref name=":0" /> It was not originally disclosed to consumers that this content was in-fact AI-generated, and it was not until [[Valve]] changed [[Steam]]'s disclosure policies that it was confirmed publicly that this content was generated using AI software.<ref>{{Cite web |first=Cole |last=Martin |title=Activision is forced to confirm the use of AI in Call of Duty due to Steam's disclosure policy |url=https://www.windowscentral.com/gaming/activision-is-forced-to-confirm-the-use-of-ai-in-call-of-duty-due-to-steams-disclosure-policy |website=Windows Central |date=24 Feb 2025 |access-date=13 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20250225051549/https://www.windowscentral.com/gaming/activision-is-forced-to-confirm-the-use-of-ai-in-call-of-duty-due-to-steams-disclosure-policy |archive-date=25 Feb 2025}}</ref> | |website=[[Reddit]] |date=7 Dec 2024 |access-date=13 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20250116055426/https://old.reddit.com/r/CODZombies/comments/1h90fn2/amid_the_6_fingered_santa_controversy_i_looked/ <!-- Had to use "old" domain, new domain was buggy --> |archive-date=16 Jan 2025}}</ref> This content was additionally paywalled, which further upset fans online.<ref name=":0" /> It was not originally disclosed to consumers that this content was in-fact AI-generated, and it was not until [[Valve]] changed [[Steam]]'s disclosure policies that it was confirmed publicly that this content was generated using AI software.<ref>{{Cite web |first=Cole |last=Martin |title=Activision is forced to confirm the use of AI in Call of Duty due to Steam's disclosure policy |url=https://www.windowscentral.com/gaming/activision-is-forced-to-confirm-the-use-of-ai-in-call-of-duty-due-to-steams-disclosure-policy |website=Windows Central |date=24 Feb 2025 |access-date=13 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20250225051549/https://www.windowscentral.com/gaming/activision-is-forced-to-confirm-the-use-of-ai-in-call-of-duty-due-to-steams-disclosure-policy |archive-date=25 Feb 2025}}</ref> | ||
Activision released ''Call of Duty: Black Ops 7'' in late 2025 that contains generative AI in the product. A prominent example of this is the backgrounds for the in-game calling cards, which display art that clearly has been trained on {{Wplink|Studio Ghibli}}'s animation style and contains the usual errors such as extra digits.<ref>{{Cite web |author= | Activision released ''Call of Duty: Black Ops 7'' in late 2025 that contains generative AI in the product. A prominent example of this is the backgrounds for the in-game calling cards, which display art that clearly has been trained on {{Wplink|Studio Ghibli}}'s animation style and contains the usual errors such as extra digits.<ref>{{Cite web |author=Kume |date=13 Nov 2025 |title=Kume on X |url=https://nitter.us.catsarch.com/Kumesicles/status/1988981542488797339 |url-status=live |archive-url=https://web.archive.org/web/20260321131455/https://nitter.us.catsarch.com/Kumesicles/status/1988981542488797339 |archive-date=21 Mar 2026 |access-date=21 Mar 2026 |website=[[X]]}}</ref> A user on [[X]] claimed that they were able to refund their copy on Steam despite having completed the campaign, citing a lack of disclosure as to the pervasive usage of AI in the game.<ref>{{Cite web |author=Bricky |date=14 Nov 2025 |title=Bricky on X |url=https://nitter.us.catsarch.com/Bricky/status/1989499501997076647 |url-status=live |archive-url=https://web.archive.org/web/20260321130305/https://nitter.us.catsarch.com/Bricky/status/1989499501997076647 |archive-date=21 Mar 2026 |access-date=12 Dec 2025 |website=[[X]]}}</ref> For its part, Activision had the required Steam disclaimer on the store listing.<ref>{{Cite web |title=Call of Duty®: Black Ops 7 on Steam |url=https://store.steampowered.com/app/3606480/Call_of_Duty_Black_Ops_7/ |archive-url=https://consumerrights.wiki/w/File:Screenshot_20260123_221740.png |archive-date=2026-01-23 |website=Steam |access-date=12 Dec 2025 |url-status=live |url-access=registration |quote=Our team uses generative AI tools to help develop some in game assets.}}</ref> | ||
===H2M mod bait and switch (''2024'')=== | ===H2M mod bait and switch (''2024'')=== | ||
On 15 August 2024, the Twitter account for the creators of the H2 Multiplayer Mod (a fan-made mod for ''Call of Duty: Modern Warfare Remastered'') announced they had received and were complying with a cease and desist order on behalf of Activision effective immediately.<ref>{{Cite web |author=H2 Multiplayer Mod |title=H2 Multiplayer Mod on X |url=https:// | On 15 August 2024, the Twitter account for the creators of the H2 Multiplayer Mod (a fan-made mod for ''Call of Duty: Modern Warfare Remastered'') announced they had received and were complying with a cease and desist order on behalf of Activision effective immediately.<ref>{{Cite web |author=H2 Multiplayer Mod |date=15 Aug 2024 |title=H2 Multiplayer Mod on X |url=https://nitter.us.catsarch.com/H2Multiplayer/status/1824167247436542167 |url-status=live |archive-url=https://web.archive.org/web/20260321130021/https://nitter.us.catsarch.com/H2Multiplayer/status/1824167247436542167 |archive-date=21 Mar 2026 |access-date=13 Dec 2025 |website=[[X]]}}</ref> This occurred on the day before the mod was supposed to be released. Weeks prior, Activision put ''Call of Duty: Modern Warfare Remastered'' on sale on Steam in order to drive sales in anticipation of the mod's release, as possessing a licensed copy of the game was a prerequisite in order for the mod to function. Fans immediately derided the move as a deliberately timed act, subsequently mass refunding and review bombing ''Call of Duty: Modern Warfare Remastered'' on Steam in protest of the C&D.<ref>{{Cite web |last=Cripe |first=Michael |title=Modern Warfare 2 Multiplayer Mod Canceled the Day Before Launch After Activision Sends Devs Cease and Desist |url=https://www.ign.com/articles/modern-warfare-2-multiplayer-mod-canceled-the-day-before-launch-after-activision-sends-devs-cease-and-desist |website=IGN |date=15 Aug 2024 |access-date=13 Dec 2025 |url-status=live |archive-url=https://web.archive.org/web/20240817092256/https://www.ign.com/articles/modern-warfare-2-multiplayer-mod-canceled-the-day-before-launch-after-activision-sends-devs-cease-and-desist |archive-date=17 Aug 2024}}</ref> | ||
===Micro-transaction (MTX) overload=== | ===Micro-transaction (MTX) overload=== | ||