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Serious privacy concerns have emerged around Life360’s handling of location data. Investigations revealed that the company previously sold precise user location data to third-party data brokers, raising ethical and legal questions about consent and transparency.{{Citation needed}} Though Life360 claimed the data was anonymized and later announced it would cease this practice, skepticism remains about the extent to which user information is protected.{{Citation needed}}
Serious privacy concerns have emerged around Life360’s handling of location data. Investigations revealed that the company previously sold precise user location data to third-party data brokers, raising ethical and legal questions about consent and transparency.{{Citation needed}} Though Life360 claimed the data was anonymized and later announced it would cease this practice, skepticism remains about the extent to which user information is protected.{{Citation needed}}
https://themarkup.org/privacy/2021/12/06/the-popular-family-safety-app-life360-is-selling-precise-location-data-on-its-tens-of-millions-of-user#/


====Business model====
====Business model====